Social Media Meta Ads

Social Media Marketing Executive (Meta Ads) Company: Eatonik Industries Pvt Ltd Location: Kandivali West Timing: 10:00 AM – 7:00 PM | Sunday Off Salary: ₹18,000 – ₹28,000 per month Job Overview We are looking for a performance-driven Social Media Marketing Executive with strong expertise in Meta Ads (Facebook & Instagram Ads). The ideal candidate should be capable of planning, executing, analyzing, and optimizing paid campaigns to improve brand awareness, generate quality leads, and drive conversions. Key Responsibilities Plan, create, and manage Meta ad campaigns on Facebook and Instagram Develop audience targeting and retargeting strategies Optimize campaigns for better ROAS, CTR, CPC, and conversion rates Conduct A/B testing for creatives, audiences, and ad copies Monitor campaign performance and manage daily budgets Coordinate with content and design teams for creative execution Generate campaign reports with actionable insights Stay updated with Meta Ads policies, trends, and algorithm changes Handle Meta Pixel setup, conversion tracking, and events Analyze competitor campaigns and market trends Requirements Hands-on experience with Meta Ads Manager Strong understanding of Facebook & Instagram advertising Knowledge of campaign objectives, funnel marketing, and audience segmentation Understanding of analytics and performance metrics Good communication and analytical skills Proficiency in Excel or Google Sheets Preferred Skills Experience with lead generation and e-commerce campaigns Knowledge of Google Ads and other paid marketing platforms Basic understanding of graphic design or video editing Familiarity with CRM and marketing automation tools Benefits Opportunity to work on high-budget campaigns Career growth in performance marketing Learning and development opportunities